Client and Challenge
An online education company started using a new digital asset management solution. Every course, lesson, and module added up to hundreds of digital assets coming from hundreds of different sources. They had some standardized file formats, and My DAM Services helped them find information needed to have relevant metadata entered and organized in a taxonomy that made sense for their uses. My DAM Services (MDS) was chosen as the best solution to label and tag every image, video, and graphical element with relevant attributes so they could be easily found by internal users as they continue to create new online courses.
Key Initiative Solution
The goal for My DAM Services was to manage the content attributes and enter metadata with fast and accurate results around the clock. As the files were shared by the online education company, My DAM Services reviewed questions with clients, tracked each metadata value entered for accountability, have a continual feedback loop to address any challenges, and update specifications to facilitate the business needs since change is constant.
Business Impact & Results
The business impact of using My DAM Services included minimizing the new online courses’ time to market and no additional hiring of temporary staff on location at the online education company. The results included successfully integrating My DAM Services as the main supplier of normalized metadata for all digital assets acquired, created or licensed by the client used in their online education curriculum using a systematic process that continues to work for all parties today.